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Rose Simmons

Direct Marketing Director

Rose Simmons joined the League’s staff in the fall of 1997 and has more than 25 years of direct marketing fundraising experience. Prior to coming to the League of Women Voters, she held several positions in the development department at Special Olympics International and was the membership development associate at The Wilderness Society.

During the past 20 years at the League of Women Voters, Rose has honed her skills as a direct marketing professional. In her capacity as the director of the direct marketing program, Rose is an integral part of the highly skilled development team. She is responsible for the day-to-day management of the direct mail, telemarketing and online fundraising programs. Her scrupulous attention to detail, excellent communications skills, analytical expertise, understanding of long-term donor value and retention, and overall knowledge of the fundraising industry makes her an invaluable colleague. She has demonstrated ability to maximize opportunities for revenue growth, has a proven track record of generating high capacity support from both individual and corporate donors, and adept in applying strategic approaches to multi-channel fundraising. She is a consummate professional, skilled in the management of programs and budgets, and she is an innovative and effective problem solver.

Rose is an award-winning industry leader and an active member of the Direct Marketing Association of Washington, DC chapter. She serves on the executive board and also volunteers as the church administrator for her local church. Recently, she was appointed to serve on the finance committee for a national church organization. In her free time, Rose enjoys spending time with her family and traveling.